Critical media studies

Brian L. Ott

"Critical Media Studies is a state-of-the-art introduction to media studies that demonstrates how to think critically about the power and influence of the media. Written in an accessible and engaging style, each of the book's eleven critical perspectives approaches media analysis from a different point of view. The book organizes these perspectives according to their focus on media industries, messages, and audiences. Rather than treating any single approach to media as the correct one, Critical Media Studies illustrates that different perspectives yield different insights and encourages critics to develop facility with multiple perspectives. The book combines the best of well-tested theory with cutting-edge scholarship on the media."--Jacket.